Energeek Gears Up for Australian Market Expansion with GIA SAMA

We’re excited to be taking the next big step in Energeek’s journey — expanding into the Australian market!

As part of the Singapore–Australia Market Accelerator (GIA SAMA) program, we joined founders and sales leaders for a powerful session led by Joeri Gianotten, who shared practical strategies for building a sales engine that truly scales.

From defining the right ideal customer profile (ICP) and building real buyer personas, to positioning our products by benefits instead of just features, Joeri’s insights hit home. We also explored how to craft a value proposition that solves genuine pain points — backed by proof and results.

We’re grateful to the SAMA team and all the peers who contributed their perspectives. Breaking into APAC is exciting, but scaling sales here takes more than ambition — it takes focus, clarity, and the right playbook.

Australia, we’re getting ready. 🇦🇺